Graphic Designer
Belo Horizonte, Brazil
Belo Horizonte, Brazil
info@pedrodealbergaria.com
linked.in/pedrodealbergaria ︎︎︎
linked.in/pedrodealbergaria ︎︎︎
Brand
identity for Inhotim’s Patrons Program, a project focused on civil society’s
contribution to maintaining the Institute’s collection. The identity uses the
concept of light as its main inspiration. One element represents movement,
cycles, interference, and reflection. The overlapping and juxtaposition of
characters and colors give the logo a modular feature, transforming itself and
creating different meanings. Finally, exclusivity as a subjective value guided
the contour and line choices, combining simplicity with refined and minimalist
sobriety with boldness in the cropping of characters.
Estufa - Estúdio de Design Inhotim
Creative Direction: Mariana Hardy
Design Lead: André Coelho
Design: Pedro de Albergaria
Project Management: Ricardo Lopes
Print Production: Mirelle Bairral
Estufa - Estúdio de Design Inhotim
Creative Direction: Mariana Hardy
Design Lead: André Coelho
Design: Pedro de Albergaria
Project Management: Ricardo Lopes
Print Production: Mirelle Bairral